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Roger Dubuis stays complex but ups the ante with Monaco-centric dials within just a redesigned situation shape
By Carol Besler
The recent overhaul on the Roger Dubuis line signifies a fragile balancing act among the retention of signature features in the brand name �?together with a lingering touch of layout extravagance �?even when infusing it using an up to date appear and new collections. In truth, Roger Dubuis CEO Georges Kern's description in the new Monegasque assortment defines the brand's new id: La Monegasque is traditional while in the context of exactly where Roger Dubuis has historically been.
Instead of your minimalist monotones from the usually traditional wristreplica watch, La Monegasque is designed as being a roulette wheel, such as a variation inside of a striking inexperienced and crimson blend having a plunging flange wherever you can think about the roulette ball spinning. As its title and dial imply, La Monegasque is built to invoke the globe of casinos, a mirrored image on the environment of excitement and risk-taking, a thing that has constantly been portion of your Roger Dubuis brand identification.
As Kern claims, in comparison to the place Roger Dubuis was earlier positioned, La Monegasque is toned down, and this is correct from the brand name for a total. You will discover considerably fewer collections, along with the strains are now organized into a few distinctive price tag groups:
1
The core selection, like La Monegasque (example earlier mentioned) and Excalibur, with charges in the $12,000-$70, 000 variety, is supported by new foundation actions including the chronograph RD680.
2
Confined Sequence and Millisime, with price ranges within the $70,000-$650,000 range, is made up of exclusive editions of versions from collections inside the main assortment. This year's limited collection consist of La Monegasque Large Amount and La Monegasque Club, limited to 128 parts each and every. Millesime incorporates high issues like tourbillons and moment repeaters, primarily within the Excalibur Assortment, including the legendary Double Tourbillon, which is priced at $250,000.
3
Bespoke includes one-of-a-kind pieces priced at $650,000 and up, representing orders of exclusive products from in the present collections. Some previous examples have provided a baguette diamond version in the Excalibur Double Tourbillon, priced at about $900,000, which was commissioned by a collector.
Roger Dubuis can also be bringing back again the intricately enameled dials for which it had been so properly regarded from the nineties, but only by unique get.
Filling a gap
The Monegasque assortment was created to fill what was thought of a spot inside the brand's core collections.
Using the re-launch of Roger Dubuis we determined some segments that were missing in our merchandise offerings, suggests Gianfranco D'Attis, president of Roger Dubuis North America.
One of these was an elegant and sophisticated men's assortment. In coming up with La Monegasque, we took cues with the results of our very talked-about Sympathie selection through the early 1990s, he proceeds. blue dial watches We re-engineered this unique case shape and modernized the dial, staying sure to regard the robust identification codes of the brand so it absolutely was plainly recognizable like a Roger Dubuis. The result is a structure as opposed to another available, exquisite, but daring, with all the legendary aptitude which has develop into synonymous with Roger Dubuis.
The collection houses the brand's new in-house foundation automatic caliber, the RD680, which will serve as the foundation for your brand's actions to return, and can be utilized all over the collections during the coming a long time. In the upcoming couple of months, one example is, the brand name will introduce a time zone as well as a power-reserve model with the RD680.
You'll find 8 references during the Monegasque loved ones: two automatics (rose gold and steel), two chronographs (rose gold and metal with RD680), two limited-edition chronographs with RD78 movement, the two rose gold �?one themed as being a roulette wheel, the big Quantity and one particular themed given that the Club, which is intended to truly feel similar to a casino lounge, which includes a Chesterfield-couch-inspired strap.
The perpetual Calendar is considered core array for La Monegasque. With the Millesime team, there is a Platinum Tourbillon, limited to twenty-eight parts.
La Monegasque is a bit thinner and fewer avant-garde compared to primary Sympathie assortment, from which it's derived, claims Kern. The gold and very great black lacquer is staying achieved with fantastic need specifically. The collection is shipping and delivery now, along with the early benefits from Asia are certainly encouraging
New ladies models
The next factor the brand name was lacking, in accordance with D'Attis, was a strong Ladies' assortment, to which we answered with all the Excalibur Lady.
The gathering, for girls only, will residence mechanical movements (the RD821 automated) and is particularly characterized by potent dial treatment options (see down below). Essentially the most striking ingredient will be the excessively elongated Roman numerals that taper out through the center proper to the edges, consequently dominating all the dial. During the jewelry versions, the numerals are formed by metallization on the underside in the sapphire crystal. The dial is then fully paved with diamonds, like under the Roman numerals.
Since the most iconic and recognizable assortment in the brand, Excalibur could be obviously determined by its triple lugs, huge dial, fluted bezel and enormous cascading roman numerals, claims D'Attis. Versions of your new ladies' Excalibur consist of metal, white gold or rose gold, with or without having diamonds. In addition to all those intended with the core collection, there is also an Excalibur Jewellery design, with 650 diamonds, totaling 5.seven carats, in a limited edition of eighty-eight parts, priced at: $73,five hundred.
Ladies' styles have very long been part of Roger Dubuis collections, claims Kern. In order we are renewing our choices, we certainly should incorporate females. This year the Excalibur Ladies is just one selection to meet the desires of the pillar, and in 2012 we are going to exhibit an entire ladies-only selection in Geneva at SIHH.
Complications
The Excalibur men's assortment, in which the model has showcased the 30 actions it's got developed before fifteen many years, has long been the brand's showcase for sophisticated movements.
In the starting (2005) the Excalibur Selection was supposed to house quite possibly the most difficult of Roger Dubuis actions, claims D'Attis. From the Double Skeleton Tourbillon into the Moment Repeater Tourbillon, Excalibur's daring and daring design and style would be the excellent canvas to showcase the equally magnificent mechanics of Roger Dubuis. All the brand's complicated movements are Geneva Seal qualified.


Action Ambassador
Roger Dubuis has signed over a new ambassador to accompany the new collections �?Scottish actor Gerard Butler. best swiss rolex replica
What do the brand and the actor have in common?
Both equally are more into motion than introspection, says the company's press launch asserting the partnership. Butler, an attorney turned actor, believes replica watchmaking is simply similar to the cinema: it hides a exact mechanism which should then create emotion. The planet of Roger Dubuis, the arrival of its collections, like areas of liberty, completely matches my principles. You need to consider chances in everyday life and constantly drive your self.
Not shockingly, Butler wears a Warrior design through the brand's Excalibur collection. Gerard's fireplace and potent graphic resonate flawlessly with all the firm's replica watches and can improve publicity amongst an viewers who respect artwork and aesthetics, says Roger Dubuis CEO Georges Kern.
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